Philip Cottrell Gibraltar

Here Philip Cottrell Gibraltar offers some basic Internet marketing tips for your small business. PLease remember that while there are hundreds of suggestions we can make, here’s Philip Cottrells top five list that all business owners will find useful.What is the ultimate goal of your website? It should be to drive more business and should start with one goal. This should be along the lines of increasing the number of phone calls – and branch out from there. It’s important to set targets, but it is equally  important to come up with a system for measuring those goals and achieving the Return on Investment ( ROI )  that you require.Thirdly Phil Cottrell Spain asks the question What does your website say? Is the content unique and relevant? What will people learn about your business and your products when they visit your site? When was the last time you added new and fresh business content? You can’t improve upon what you can’t measure from the day that you started. Analytics provide lots of useful data, such as where your website visitors come from, how long they remain, and what they do on your site. Google Analytics is free and  and we thoroughly recommend it. We also suggest that you make sure you track every lead that’s generated by your website.Take a moment to submit your business to industry relevant directories.

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